Ringtones Provide Style Statement for Men and Women

When it comes to ringtones, the battle of the sexes continues. While ringtones are universally popular with both males and women, females tend to buy them more, according to a current study by M: Metrics.T he measurement firm reports that 11.6 million American females downloaded a ringtone in August compared to 9.9 million American males. There’s likewise a distinction in the genre of music that the sexes prefer. Women acquired 66% of the pop ringtones sold and 65% of the nation ringtones sold. Not surprisingly, males dominate in the testosterone one-laden world of heavy metal and acid rock ringtones where males acquire 68% of such ringtones. T he findings are not a surprise to Anthony Wayne who publishes the Cool Ringtones Blog site (www.coolringtones.blogspot.com). “Males were the early adopters of ringtone technology, and now ringtone service providers are seeing their biggest orders being positioned by females who wish to accessorize their cell phones the very same method that they equip their outfits. Ringtones supply personalization and a fashion statement to women and allow males to project their masculinity to those around them.”

The most popular kind of ringtones is rap ringtones; 6.7 million Americans downloaded a rap ringtone in a current month. The next most popular classifications are rock or alternative ringtones, pop ringtones, TV/movie/game theme ringtones, and classic rock ringtones. Completing the top 10 ringtone genres are nation ringtones, difficult rock and heavy metal ringtones, voice ringtones, oldies ringtones, and dance or electronic ringtones.”Ringtones are all about making an individual declaration of who you are, specifically in the teenager and young person demographics,” said Wayne. And 22 million Americans are making individual declarations monthly.

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